Rosewood London's Pie Room Gets an Anya Hindmarch Redesign for Its 10th Year

Rosewood London's Pie Room has been one of the hotel's most photographed corners since it opened alongside the rest of the property in 2013, and its tenth anniversary brought a genuinely playful update. Designer Anya Hindmarch redesigned the space around her signature eye motif, right down to a limited-edition Pie with Eyes keyring, giving one of Holborn's most established pastry counters a distinctly London fashion-world twist.

The anniversary program, branded Rosewood London X, extended into the hotel's restaurants as well. Chef Gaurav, from Rosewood Hong Kong's Michelin-starred CHAAT, brought his modern Indian street-food cooking to Holborn Dining Room for a three-night pop-up, a direct culinary exchange between two of the brand's flagship city hotels on opposite sides of the world.

For a hotel built inside a former Pearl Assurance headquarters, blending Beaux-Arts architecture with contemporary British hospitality, pairing a fashion-world collaboration with a cross-continental chef exchange captures exactly the kind of programming that has kept Rosewood London relevant a decade into its run.

Staying at Rosewood London? Contact us to inquire about the preferred-partner perks included.