Bvlgari Hotel Beijing's Serpenti Suite and a Sixth Straight Michelin Star

Bvlgari Hotel Beijing introduced its Serpenti Suite on January 9, 2025, timed to the Year of the Snake and designed around Bulgari's most recognizable motif, the coiled serpent that has anchored the jewelry house's designs for decades. The suite gives the hotel's Embassy District address a fittingly literal tribute to the brand's own visual language, in a property that has otherwise built its reputation on quieter Italian design principles.

On the culinary side, Il Ristorante Niko Romito earned its sixth consecutive Michelin star in the 2025 MICHELIN Guide Beijing, a run of consistency that few hotel restaurants in the city can match. The hotel itself holds Two MICHELIN Keys, recognition that covers the full guest experience rather than dining alone.

Beijing was one of the earlier entries in Bulgari's hotel expansion beyond Milan, and a decade-plus in, it remains one of the more understated luxury addresses in a city not always known for restraint. The combination of a long Michelin streak and a fresh, culturally specific suite design suggests a property comfortable building on its foundations rather than reinventing itself each season.

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